Kitchens & Bathrooms Quarterly is the leading medium used by retailers to establish brand, motivate visitation and market key sales events in kitchen and bathroom retail stores Australia-wide.
In the past 2 years, Kitchens & Bathrooms Quarterly has provided timely, multi-media marketing services to retailers of all sizes including Harvey Norman, Hardware & General, Schots, Reece, Cass Bros, Stocks and many, many more.
How the Kitchens & Bathrooms Quarterly Media Group can help market your Retail Showroom
- Establish Your Retail Brand as a Destination
Prospective customers need to know what you stand for and offer to even contemplate visiting the store. Your brand and range must become known to the target audience.
That said, a lot of effort and expenditure over time goes in to becoming a household name, and there is a lot of waste. TV campaigns are great, but how many viewers are actually working on projects?
At Kitchens & Bathrooms Quarterly we offer a way to go BIG with branding for a nice price. By focussing just on the portion of the market that is actively making project choices and spending, marketers can eliminate the wastage that is involved in other more mass solutions.
The cost-saving achieved by targeting only the market that matters, can then be spent on taking a bigger presence for the brand. Going BIG, and looking and acting the part will win consumer confidence, and increase sales.
- Give a Sense of What’s There
The fact that you have the biggest range in a location needs to be demonstrated visually and explained to gain traction in the market.
We do this via Brand Advertising (Display Ads) but also via Content Marketing, which once created can be deployed in print, digital, social and inbox media.
Kitchen & Bathroom quarterly readers are primed for messages on points of difference between the appliance ranges. Specifically, they want to know….
- Launch New Stores, or Get Customers to Sales
In this competitive market, new launches can be expensive, but the marketer of a new store needs to get people with real spending intention through the door.
We help communicate your call-to-action within the market. Our services include:
- Development of collaterals for sales people
- Development of Trade marketing messages
- Development of Consumer marketing messages
- Branding – Converting overseas material to local needs for any publication
- Content Marketing – Developing story
- Social Media Campaigns
- Digital Reputation
- Shoot and/or deploy Video