1 in 5 from Sydney and Brisbane Consider a Move to the Country
1 in 5 from Sydney and Brisbane Consider a Move to the Country More commentary on the move of Australian’s to the country, this time in Queensland. Click here to read more
Regionalisation is Driving Victorian Regions
Regionalisation is Driving Victorian Regions It’s not just Universal Media Co’s Australian Country Magazine that is spruiking quality country lifestyles. Now more Victorians are moving to the country than ever before and this demographic shift is changing retail. Click here to read more
Marketing Mindfully
Marketing Mindfully Brands that exhibit consumers values will thrive in the years ahead, according to this commentary on the recent Facebook IQ “Mindful Wellness” Study. Offer an indulgence share your values, talk to the money and future-proof your business. The Universal Media Co Consulting Team have copies of this study should you wish to take […]
The Mega Trends of Australian Retail – e-Commerce, Sustainability and Private Brand
The Mega Trends of Australian Retail – e-Commerce, Sustainability and Private Brand In 2020, the coronavirus pandemic dramatically upended the retail landscape in Australia and around the world. Retail experts IRI’s FMCG Outlook Report, looks back on the major consumer trends of the past year and those that are set to stay in 2021. The […]
New Report from Wunderman Thompson profiles Generation Z
New Report from Wunderman Thompson profiles Generation Z To better understand generation Z’s attitudes and outlooks in the wake of the COVID-19 pandemic, the report analyzes original data commissioned by Wunderman Thompson Data, collected from 1,000 16-24 year-olds across the United States from October 16-26, 2020. Key findings include: 85% of gen Zers believe brands […]
Science Explains Why Crossword Puzzles Are Good For Your Mental Health
Science Explains Why Crossword Puzzles Are Good For Your Mental Health As Universal Media Co gains market share in this category, Science has now explained why this specific kind of puzzle is good for your brain. This summary of the science from LifeHack talks through the benefits. Click here to read more
Tassie Economy Outperforms The Pack, As Borders Reopen And Events Plan Is Rolled Out
Tassie economy outperforms the pack, as borders reopen and events plan is rolled out Tasmania is leading the pack of Aussie states and territories in terms of economic performance, as the COVID-19 pandemic leaves the usual powerhouses of Victoria and New South Wales floundering. Click here to read more
Wellness Industry Trends and Opportunities During COVID-19
Wellness Industry Trends and Opportunities During COVID-19 Due to the COVID-19 pandemic, interest in wellness is expected to rebound rapidly as more and more consumers prioritize their mental and physical health in 2020, according to a recent interview with Irina Barbalova, the Global Lead for Health and Beauty at Euromonitor International, a leading market research firm. […]
Gold Coast Tourism Bookings Return To 2019 Levels
Gold Coast tourism bookings return to 2019 levels The Gold Coast tourism industry is showing signs of recovery following the slump of COVID19 restrictions, with Queensland Premier Annastacia Palaszczuk claiming bookings are back on track. Click here to read more
Australia is Regionalising
Australia is Regionalising Between 2011 and 2016, more than 1.2 million people either moved to regional Australia or moved around regional Australia from one location to another. This report from Regional Australia Institute shows the big demographic moves that marketers can benefit from. Click here to read more