Reaching Real Consumers with Impending Home Projects Consumers with impending home projects are a hard target audience to reach – search yields so many who “are just looking”, and social media can be more of a “design fan club” unless you are using enterprise-level campaign tools. Purchasing a home magazine however shows clear intent – […]
How to Market to Consumers with Outdoor Projects At Universal Media Co we use both distribution and content strategy to make sure our mediums reach real people with projects… but what does that look like on the ground? At the end of 2020 we asked some of our audience members what they thought about our […]
Australia’s Economic Forecasters Optimistic About 2021 Six months ago, the forecasting team assembled by The Conversation was expecting Australia’s recession to continue into 2021, but today in Feb 2021, the same forecasting team is upbeat. It expects the recovery that began in the September quarter of last year to continue, propelling the economy forward by a larger than normal […]
