The Eco-friendly Consumer Rises More Strongly in the Pandemic During the pandemic, people have become more sensitive to the environmental impact of their shopping decisions—and companies are responding. Click here to read more
Regional Home Renovation Boom Continues At UMCo we seen in 2021 a steady rise in enquiries from consumers who are looking for service providers to help with regional kitchen, bathroom, landscape, renovation or new home build projects. Magazines like Australian Country Home, Home Design and Grand Designs have never had a better year. Little wonder […]
Regional Living Grows in WA It used to be just about the better lifestyle but now for many young people and professionals, it can also be a way to start a career. Click here to read more
1 in 5 from Sydney and Brisbane Consider a Move to the Country More commentary on the move of Australian’s to the country, this time in Queensland. Click here to read more
Regionalisation is Driving Victorian Regions It’s not just Universal Media Co’s Australian Country Magazine that is spruiking quality country lifestyles. Now more Victorians are moving to the country than ever before and this demographic shift is changing retail. Click here to read more
The Time is Now for Regionalisation The Farmers Federation of Australia are embracing the regionalisation of Australians and have developed a strategy promoting the regions. According to MFA head Tony Mahar, “Australia is unique in having almost 65% of its population in big cities, compare that to New Zealand or Canada who only have 30%.” […]
Marketing Mindfully Brands that exhibit consumers values will thrive in the years ahead, according to this commentary on the recent Facebook IQ “Mindful Wellness” Study. Offer an indulgence share your values, talk to the money and future-proof your business. The Universal Media Co Consulting Team have copies of this study should you wish to take […]
The Mega Trends of Australian Retail – e-Commerce, Sustainability and Private Brand In 2020, the coronavirus pandemic dramatically upended the retail landscape in Australia and around the world. Retail experts IRI’s FMCG Outlook Report, looks back on the major consumer trends of the past year and those that are set to stay in 2021. The […]
New Report from Wunderman Thompson profiles Generation Z To better understand generation Z’s attitudes and outlooks in the wake of the COVID-19 pandemic, the report analyzes original data commissioned by Wunderman Thompson Data, collected from 1,000 16-24 year-olds across the United States from October 16-26, 2020. Key findings include: 85% of gen Zers believe brands […]
Science Explains Why Crossword Puzzles Are Good For Your Mental Health As Universal Media Co gains market share in this category, Science has now explained why this specific kind of puzzle is good for your brain. This summary of the science from LifeHack talks through the benefits. Click here to read more
