South Australian Agency Newstyle Media say Targeted Magazine and Digital Media are among the Best Ways to Win Customers

South Australian Agency Newstyle Media say Targeted Magazine and Digital Media are among the Best Ways to Win Customers Magazine Readers are more relaxed reading a magazine and therefore more receptive to advertising — especially if the advertising relates to the content they’re reading.  Magazine advertising also implies credibility. This snapshot from South Australian Agency […]

Australia’s only dedicated food-gardening magazine – Good Organic Gardening – almost doubles its audience since March 2020

 Australia’s only dedicated food-gardening magazine Good Organic Gardening – almost doubles its audience since March 2020 Gardening has boomed during the covid era, and it seems that it’s food gardening that is leading the charge. Good Organic Gardening Magazine – Australia’s only dedicated food gardening magazine – has almost doubled its reach since March 2020.  […]

Magazines Thrive in Queensland Renovation Boom

Magazines Thrive in Queensland Renovation Boom Sales of magazines during COVID have increased 19% year-on-year thanks to the boom-like conditions in both renovation and new property purchases in the Queensland market. “Nationally, magazine sales increased 12% during COVID, but Queensland at 19% is a stand-out,” says Publisher Janice Williams. Magazines are favoured by renovators as […]

Tips for Marketing in an Upturn

Tips for Marketing in an Upturn Everyone is busy at the start of 2021. In certain categories — like renovation — if you’re not busy, then something’s wrong. Australians are redirecting the dollars they would normally spend on overseas travel to home and consumer goods, so this is the time for businesses to “make hay […]